Category
retention
- July 11, 2026
Spa Client Lifetime Value: The 2026 Formula, Benchmarks & 7 Ways to Grow It
How to calculate spa client lifetime value (CLV), the real 2026 beauty benchmarks, and 7 GoHighLevel workflows that compound average ticket, visit frequency, and client lifespan into more revenue.
- July 2, 2026
Spa Client Reactivation: How to Win Back Lapsed Clients in 2026
The complete 2026 playbook for spa client reactivation — how to find lapsed clients hiding in your database, the win-back texts and emails that bring them back, the offer that works without gutting your margin, and the automation that runs it on autopilot.
- May 4, 2026
Why Spa Clients Drop Off After Their Second Visit — And The 6 Workflows That Fix It
First-visit-to-second-visit conversion is the single biggest lever in spa retention. Here's the data behind it, the patterns that cause drop-off, and the automations that fix the gap.